Faculty

Consultancy and Funding Project

Resource Mobilization for Research
Grants for research projects sponsored by the non-government sources such as industry , corporate houses , international bodies, endowments , chairs in the institution during the last five years (3)

Consultancy By Faculty

S. NOFACULTY NAMEORGANIZATION NAMECONSULTANCY TOPICREVENUE GENERATED
1DR.K.MARANKALYANAMAALAIHUMAN RESOURCEMENT AND DATA ANALYSIS55500
2DR.B.VENKATESWARA PRASADPPP PHARMACEUTICALSHUMAN RESOURCE MANAGEMENT20000
3DR.R.SURESHPINNACLE BIOSCIENCESMARKETING STRATEGY ENHANCEMENT20000
4DR.S.SANKARPPP PHARMACEUTICALSIMPLEMENTATION OF 5S TECHNOLOGY20000
5DR.V.DHAYALANRDS AGENCIESSALES & MARKETING20000
6DR.K.S.USMAN MOHIDEENRELIANCE STEEL CORPORATIONDISTRIBUTION OF GRADED IRON & STEEL20000
7DR.R.JEYA LAKSHMIEETTALL FOOD AND BEVERAGESDIGITAL MARKETING STRATEGIES AND EXPANSION PLANNING10000
8DR.P.VENKATESHPPP PHARMACEUTICALSMARKETING STRATEGIES FOR SALES REPRESENTATIVES10000
9DR.S.DINESH KUMARBAIRAVAR AQUA AGENCY PVT LTDOPTIMIZING THE TRANSPORTATION SCHEDULE10000
10DR.V.MUTHU KUMARBAIRAVAR AQUA AGENCY PVT LTDPROFIT MAXIMIZATION WITH CUSTOMER SATISFACTION10000
11DR.R.S.ANANTHA RAJANLITHIK EXPORT AND IMPORT CHENNAIFINANCIAL MANAGEMENT10000
12DR.R.GANESH KUMARAQUATHERM CONSULTANTS PVT LTD.CLIENT MANAGEMENT SERVICES10000
13DR.B.KEERTHANAVISAIYON ENERGIES AND ELECTRO-MOTORS PVT LTDDATA ANALYSIS10000
14MR.M.RAMUPPP PHARMACEUTICALSFINANCIAL STATEMENT ANALYSIS10000
15MR.K.V.DINESH KANNAATAVATTAM ARCHITECTURAL PRACTICEMARKETING STRATEGY10000
16MS.V.ANITHAMAYURAN CARZSMARKETING STRATEGY10000
17MR.M.MANIKANDANPPP PHARMACEUTICALSBRAND PROMOTION5000
TOTAL REVENUE GENERATED2,60,500
Name of The FacultyCompany NameTopic
Dr K MaranPower Control SystemImpact Of Social Media On Consumer Behavior
Dr L Arunachal AmAu CeatEffect Of Personal Selling
Dr V SasirekhaRajan Engineering WorksEffect Of Promotional Tools In Product Marketing
Dr B Venkateswara PrasadSkill LyncEffect Of Price And Price Changes On Consumer Preference
Dr R SureshRajan Engineering WorksImplementing Promotion Strategies
Dr S SankarV-Tech Automation SolutionsMarketing Segmentation Using Blue Ocean Strategy
Dr V DhayalanRds Build Mart Pvt. LtdMotivating Employees For Better Performance
Mr K MuruganGood Leaps Solutions Privated LimitedDigital Marketing Towards Social Media
Dr K S Usman MohideenEmployer BrandingZapro
Dr R JeyalakshmiEettal Food And BeveragesLocation Analysis For Proposed New Outlets In Chennai
Dr P VenkateshMadras Electro Plates Pvt LtdMaterial Reuirement Planning
Dr S Dinesh KumarMcube AcademyTraining Program On Digital Marketing Tools For The Potential Students
Dr V SaillajaRitter/Brown Drops ConfectionersImproving The Productivity Of Organization
Ms. R ArivumalarInmobiImproving The Productivity And Digital Media Marketing
Dr V MuthukumarOlesign MixIdentifying New Strategies Of Sales Promotion
Name Of The FacultyCompany NameTopic
Dr K MaranComputational Intelligence Research FoundationImpact Of Marketing strategy On The Productivity Of An Organization
Dr L ArunachalamVista Pvt LtdEffectiveness Of E-Business
Dr V SasirekhaPioleoraj JudethatheurajFactors Affecting Students Preferences To Study Abroad Programs: A Case Of Indian Business School Students
Dr B Venkateswara PrasadNin Energyindia Pvt LtdQuality Of Work Life
Dr R SureshSamsan EnterprisesEffect Of Advertising On Consumer Brand Preference
Dr S SankarAa Vee EnterprisesLogistics Management
Dr V DhayalanInd Need TechStrategies For Sales And Promotion
Mr K MuruganAshley Alteams India Pvt LtdDigital Marketing A Career Path
Dr K S Usman MohideenSportalyticsPlant Design And Management
Dr K S Usman MohideenAgaram Info Tech Pvt LtdMental Well Being Of Employees
Dr K S Usman MohideenWabagSCM For Reaching Rural Market
Dr R JeyalakshmiEettal Food And BeveragesPrevention Of Employee Shoplifting
Berges InfraJunior Architect Internee Recruitment, Selection And Training
Dr P VenkateshMk EngineeringFinancial Statement Analysis
Dr S Dinesh KumarMaruthi Poly Bags Pvt LtdRemodeling The Optimization Of Transportation Schedule
Dr V SaillajaAl Angush FoodsImproving Productivity And Time Management
Ms. R ArivumalarParle AgroIncrease Online Sales Through Social Media
Sl.No.Faculty In-ChargeDetails Of The WorkFunding AgencyDuration
1Dr V SasirekhaFactors Affecting Students’ Preferences To Study Abroad Programs: A Case Of Indian Business School StudentsTafne Overseas Educations Consultants3 Days
2Dr. K. MaranTraining Consultant For Change Management “ For Employees Performance In Post Covid’19Only Coffee India Private Limited1 Day
3Dr. K. MaranTraining Consultant For Stress Management And SustainabilityAll India Beauty Parlour Employers1 Day
4Dinesh Kumar SStrategizing On Digital Marketing Using Big DataWeboomba Pvt Ltd3 Days
5Dr.S.SankarCompensation ManagementK.S.Blue Metal & Mining Pvt., Ltd.,3 Days
6Dr.V.DhayalanA Study On Employee Training NeedsMadras Electro Platers5 Days
7Dr. K. MaranTraining Consultant For Entrepreneurship And Startup For Faculty And StudentsSairam Institute Of Technology1 Day
8Dr. K. MaranTraining Consultant For Understanding Self Concept “ For Operational Level EmployeesMadras Electroplates1 Day
9Dr.S.SankarMarket Potential Identification - Kitchen UtensilsJ.B.Enterprises3 Days
10Dr.R.Suresh3rd Party Logistics (3pl)Kg Express Shipping And Logistics3 Days
11Dr. K. MaranTraining Consultant For Emotional Intelligence At The Exploration Stage Of CareerNorthern University Bangladesh2 Days
12Dr. K. SoundarapandiyanAmplifying The Effectiveness Of Brand Promotion Strategies AdoptedVani Scientific Equipments Pvt Ltd6 Days
13Dr. K. MaranTraining Consultant For Impact Of Emotional Intelligence For Carrier SuccessSairam Homeopathy1 Day
14Dr.V.Hemanth KumarBrand Strategy And Competitor AnalysisAnh Business Solutions4 Days
15Dr.V.DhayalanA Study On Stress Management Of EmployeesCelebrity Fashions5 Days
16Mr.K.MuruganEffectiveness Of Employee Welfare And Safety MeasuresMahle Engine Components3 Days
17Dr V SasirekhaAwareness And Investment Preferences Of Women: An Empirical Study On Working And Non Working FemalesSwarnatara Collaborations4 Days
18Dr.P.VenkateshHr Policies And ImplementationAshley Alteams India Pvt Ltd4 Days
19Dr. K. MaranTraining Consultant For Brand Promotional ConsultancyCloud Tech Mind3 Months
20Dr.B. Venkateswara PrasadManaging ChangeJamna Auto Industries Limited5 Days
21Dr. K. Soundara pandiyanDigital Marketing Strategy For Maximizing Potential ReachG M Agencies5 Days
22Dr Usman Mohideen K SBench Marking Practices In Blood Banks: Overview About Collecting And Preserving Of Bloods Across The Globe And Eliminate WastagesLions Club Of Egmore3 Days
23Dr. K. MaranTraining Consultant For Life And Professional Skills For Medical ProfessionalSairam Ayurveda College Chennai1 Day
24Dr.V.Hemanth KumarBusiness Development Strategies Through ECRMTax Bay Solutions8 Days
25Dr. K. MaranTraining Consultant For Shape Your Career 360Annai Vellankanni College For Women1 Day
26Dr.B. Venkateswara PrasadEmotional IntelligencePocl Enterprises Limited4 Days
27Dr.R.SureshERP Pre ImplementationGG Organics4 Days
28Dr. K. MaranTraining Consultant For emerging Trends In Research MethodologyEast (Ngo)1 Day
29Dinesh Kumar SOptimizing Logistics For Effective ProcurementSuper Sea Foods Pvt Ltd6 Days
30Dr.P.VenkateshWork Life Balance Of EmployeesGood Leaps Solutions Private Limited3 Days
31Dr. K. MaranTraining Consultant For Sales Promotion ConsultancyZha Branded Readymade Garments2 Months
32Dr.R. JeyalakshmiA Study On Grievance Handling MechanismGt Electronics India Pvt Ltd4 Days
Sl.No.Faculty In-chargeDetails of the workFunding AgencyDuration

From - To
1DR. K. MARANTraining Consultant for Seminar, Social Science Research and importance in Business Decision makingDepartment of commerce & financial Studies University of Kashmir1 day
2DR. K. MARANTraining Consultant for , Who I am, workshopAPC Mahalakshmi College of women Thuthukudi1 day
3DR USMAN MOHIDEEN K SSurvey conducted in chennai city to understand the public perception towards mutual fund. Totally 243 samples are collected and findings were presented to the companyEetal Finserv1 month
4DR. K. MARANTraining Consultant for , Quality for women leaders, All India Hair and Beauty Association,Motivation talkAll India Hair and Beauty Association1 day
5DINESH KUMAR SDigital Marketing - Sourcing potential students for enrolmentMCube Academy2 days
6DR. K. MARANTraining Consultant for IED, Market & Business Development ModelIIC & EDC At SSEC1 day
7DR. K. MARANTraining Consultant for , No medicines for your stress heart, All India Hair and Beauty Association,Motivation talkAll India Hair And Beauty Association1 day
8DR. R.SURESHStudy on service requirementsR K Industries3 days
9SOUNDARAPANDIYAN KMarketing Segmentation using blue ocean strategyVNS Automation Pvt Ltd3 days
10DR. K. MARANConsultant - Sales Promotion of new branded garments at Chennai city -Customer target on youth and higher education students in the campus by way of Start up cultureZHA Branded Garments, Chennai3 days
11DR.R.JEYALAKSHMICompetitor analysis for a proposed coffee shop was made and helps to build a business plan for this companyEettal Beverages1 week
12HEMANTH KUMAR VCRM - utilization as a powerful tool for strengthening customer base.Copier Toner Enterprises2 days
13SOUNDARAPANDIYAN KLean Management - Maximizing benefitVani Scientific Equipments Pvt Ltd3 days
14DR. B.VENKATESWARA PRASADInitiating change, educating and making people to accept the change to keep pace with the changing competition LG Fashions2 days
15DR V SASIREKHACustomer satisfaction regarding freight forwarding services and its impactKSR Freight Forwarders Ltd2 days
16MR.K.MURUGANAdvertising campaign is a written report provides an objective campaign analysis, highlights favourable results and identifies areas in which advertising strategy adjustments are appropriate.Maruti Power Control5 days
17DR. K. MARANResource Person for Seminar, Understanding self concept for management studentDepartment Of Management Studies University Of Kashmir1 day
18SOUNDARAPANDIYAN KIdentifying the Market Potential and Opportunities for Real Estate Market in Sub-Urban areasLeo Housing Pvt Ltd4 months
19DINESH KUMAR SOptimizing logistics for effective procurementSuper Sea Foods Pvt Ltd4 months
20DR. K. MARANResource person , IQ or EQ- Tools for leadership success in digital eraRefresher Program SSEC1 day
21DR.S.SANKARTraining on payroll management system for Administrative employees.Celebrity Fashions Pvt., Ltd3 days
22DR.P.VENKATESHTo fulfil the company manufacturing requirements its very important to select the best supplier in the market based on the Quality, Price, Prompt delivery and Credit delivery so that there must be unstop output generation and will able to satisfy the Demand of marketMadras Electro Platers3 days
23HEMANTH KUMAR VCustomer Expectations Management - through attractive promotional offers and discountsSivani DTH2 days
24DR. K. MARANTraining Consultant for Orientation program, Teaching Methodology Orientation program for University & college TeacherUGC HRD Center University Of Kashmir1 day
25SOUNDARAPANDIYAN KStrategy for sourcing of raw materialsRaja Enterprises3 days
26DR.V.DHAYALANAdvertising campaign is a written report provides an objective campaign analysis, highlights favourable results and identifies areas in which advertising strategy adjustments are appropriate.Sagunthala Silks10 days
Sl.No.Faculty In-chargeDetails of the workFunding AgencyDuration

From - To
1DR. K. MARANTraining Consultant for How to be an Entrepreneur for Executive MBAEastern University Srilanka1 day
2DR. V. HEMANTH KUMARService Quality - attracting potential customers and enhancing customer retention.Skyware Solutions4 days
3DR. K. MARANTraining Consultant for Contemporary teaching methodology for commerce and management facultyCenter University of Mysore1 day
4DR. K. SOUNDARAPANDIYANDigital Marketing Strategy for maximizing potential reachG M Agencies2 days
5DR. R.SURESHUnderstanding customer needs, Identifiying and sourcing of right merchandise ,planning the right assortmentPrateek Retails India Private Ltd5 days
6DINESH KUMAR SSPANCO Model for enhancing SalesVardhamanan Silks Manufacturing Pvt Ltd4 days
7DR V SASIREKHAAnalyse the best practices in operations managementRSL Container Lines5 days
8DR. V. HEMANTH KUMARCustomer Relationship Mangement Strategies - to restric client trunover and enhance client satisfication.O' Clock Software5 days
9DR. R.SURESHTarget market identification, Transportation and warehousing costDelite Surgicals4 days
10MR.K.MURUGANNeural marketing is a commercial marketing communication field that applies neuropsychology. Neural processes observed provide a more accurate prediction of population-level data in comparison to self-reported data.Aachi Masala4 days
11DR. B.VENKATESWARA PRASADAddressing employees how to balance between personal and work life as wellJB Enterprises2 days
12DR. K. MARANTraining Consultant for - Innovative Methods and Social media & Social media tools for effective educationSSEC1 day
13DR. K. MARANTraining Consultant for , Ethics &social responsibility of graduate studentEastern University1 day
14DR.V.DHAYALANImpart knowledge on stress management for all employees. Gave insight into 101 ways to beat the stress including yoga sessionS.S. Electricals5 days
15DR.P.VENKATESHStatement showing the items of differences between the cash Book balance and the pass book balance, prepared on any day for reconciling the two balances. A transaction relating to bank has to be recorded in Cash Book and Pass Book.Maruthi Power Control3 days
16DR.V.DHAYALANWritten procedure for staff Selection of Sales perssonal for saguntahala silksR.D.S Super Market Pvt. Ltd5 days
17DINESH KUMAR SOptimizing the Transportation schedule to enhance productivityMaruti Polybag Pvt Ltd2 days
18DR.R.JEYALAKSHMIOne week training on soft skill development was given to employees. the training was mainly focused on telephone etiquettes, early morning wake up practices, time management and self grooming.MK Business Solutions34 days
19DR. V. HEMANTH KUMARLogistics Management - Optimizing operatiponal efficency through wider coverage and route scheduling.Sreelaya Transport5 days
20DR. K. SOUNDARAPANDIYANCreating awareness for Financial literacyMCube Academy Pvt Ltd3 days
21DR. K. MARANTraining Consultant for Imparted training to Deputy Chief Secretary- Personnel and Training, Secretaries, Department Heads and several Senior officialsSLAS1 day
22DR.S.SANKARTraining on preparation of payroll for staffs.K S Blue Metal Pvt Ltd5 days
23DR USMAN MOHIDEEN K SWork life balance techniques and problems for women employees in the companyWork Life Balance1 day
24DR. K. MARANTraining Consultant for Innovative Teaching Methodology or Engineering facultySSEC
1 day
25DR. K. MARANTraining Consultant for - Emotional Intelligence for sustainability developmentDepartment of Training and Development South East Province
Srilanka (SLAS)
1 day
26DR. B.VENKATESWARA PRASADManaging emotions will help in improving the quality of work and interpersonal relationsVogue Sourcing2 days
27DR USMAN MOHIDEEN K SInsight into concept of 6 sigma. Best Six sigma practices in industry along with video presentationsSix Sigma2 days
28DR. K. MARANTraining Consultant for - Leadership And Innovation for Goal AttainmentSSEC1 day
29DR V SASIREKHATo Identify the effectiveness of container handling and issues associated involved in itMeenakshi Cargo Forwarders Pvt Ltd4 days
30DR V SASIREKHAAnalyse the sloar energy market potential and tis impact on hydel energyElegant Power5 days
31DR. V HEMANTH KUMAREngineering students employment competency for their employability skills in self-financing institutions in southern part of Tamil NaduBuild Hr Consultants Pvt Ltd6 months
32DR.S.SANKARTraining on finance for non-finance people in the organization.VNS Automations Pvt Ltd4 days
Sl.No.Faculty In-chargeDetails of the workFunding AgencyDuration

From - To
1Mr.K.MURUGANViral marketing or viral advertising is a business strategy that uses existing social networks to promote a product mainly on various social media platforms.PPP Pharmaceuticals Ltd., Chennai2 days
2Dr.S.SANKARConducting Training on showing possitive attitute towards job for employees.SFP & SONS Pvt., Ltd.,2 days
3Dr. K. MARANResource person – Panel discussion and chairing session for “International Conference on “ emerging global issues and challengesDepartment Of Commerce, SSS Jain College For Women1 day
4Dr. K. SOUNDARAPANDIYANAmplifying the effectiveness of Brand Promotion strategies adoptedVani Scientific Equipments Pvt Ltd3 days
5Dr USMAN MOHIDEEN K SImpart knowledge on stress management for all employees. Gave insight into 101 ways to beat the stress including yoga sessionReliance Steel Corporation1 day
6Dr V SASIREKHAEvaluation of small electric meter report and its effective functioningItron Systems Pvt. Ltd5 days
7Dr.V. HEMANTH KUMARLogistics Management - Optimizing transportation schedule for effective resource utilization.Jesus Rajan Traders And Transports2 days
8Dr. K S USMAN MOHIDEEN K SElaborated various sources of grievances along with grievance handling procedure. The program conducted for top and middle level employeesReliance Trading Corporation1 day
9DR. K. MARANTraining Consultant for Managerial excellence for business man in the Innovation Entrepreneurship Awareness campDepartment of Production engineering , Sri Sai Ram Engineering college1 day
10DR.P.VENKATESHInventory valuation method evaluates inventories at the economic level. These techniques are of great importance when the prices for acquired units are different. Companies should be aware of the inventory cost and maintain the proper Inventory level.JSR Enterprises, Chennai5 days
11DR. R.SURESHStudy on legacy system, Identification of right ERP productIdeal Fastener India Pvt. Ltd5 days
12DR.R.JEYALAKSHMIOne week Training given to employees in the field of stress management and time management.Berger's Infra5 day
13DR. K. MARANTraining Consultant for “Career Guidance program”–Vetri padigalPuthiyathalimurai,Hosur1 day
14DR. K. MARANTraining Consultant for Feasibility study in Entrepreneurship Awareness campDepartment of Electrical and Electronics, Sri Sai Ram engineering college1 day
15Dr. V. HEMANTH KUMARLabour Welfare Strategies - for contracat labour managementSiva Pack Woods And Traders5 days
16DINESH KUMAR SPayroll Management System Development using analyticsBuildhr Pvt Ltd2 days
17DR.V.DHAYALANMotivatinng employees for better performanceR.D.S Super Market Pvt.Ltd.5 days
18DR. K. MARANTraining Consultant for “Understanding self” at NLC New Joining ExecutivesNLC1 day
19DR. B.VENKATESWARA PRASADCouselling for employees for both professional and personal problems to cope upSai Lalith Fragrances2 days
20DR. B.VENKATESWARA PRASADStress management practices to cope up with the stress to avoid physical, psychologicalSwabs India Pvt. Ltd4 days
21DR. K. MARANTraining Consultant for Feasibility study in Entrepreneurship Awareness campDepartment of Computer Science, Sri Sai Ram Engineering college1 day
22HEMANTH KUMAR VCreating Brand Awareness - through outdoor and social mediaNeverest Industries3 days
23DINESH KUMAR SStrategising on Digital Marketing using big dataWeboomba Pvt Ltd3 days
24DR. K. MARANTraining Consultant for FDP – Training for diet lecturerGovernment of Tamilnadu, SCERT1 day
25DR. K. MARANTraining Consultant for Solar Power Project Implementation and its awareness about individual households and target the results in sub-urban areasMaruti Power Control Systems3months
26DR V SASIREKHAMonitoring of commodity trending and tax related issues to make wise investment tChennai Metal Traders1 week
27DR. K. MARANTraining Consultant for “Entrepreneurship awareness and development program for engineering management studentsTagore engineering college in association with ED Institute Ahmadabad1 day
28DR.V.DHAYALANAfter Sales Service and support for sustainable developmentSagunthala Silks20 Days
29DR V SASIREKHAAnaylse the markt potential and market trends for pharmaceutical businessImhotep Pharmaceuticals4 days
30DR.S.SANKARMotivating Lower Level employees by Conducting Motivational Development Programme.Celebrity Fashions Pvt., Ltd3 days
31DR.P.VENKATESHAuditing is the key parameter for the organisation growth and development based on that the financial performance is to be attained and also helpful for the budgeting and decision making processMK Engineering, Chennai4 days
32DR. K. MARANTraining Consultant for EDP training program on “ Change Management ” for NLC New Joining ExecutivesNLC1 day
33DR. B.VENKATESWARA PRASADImbibing the leadership qualities to make them as effective team playersChennai Polypack Pvt. Ltd3 days
34MR.K.MURUGANSales promotion is a short-term incentive to initiate trial or purchase. Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales.Castwel Auto Parts Pvt. Ltd.3 days
35DR.V.DHAYALANSales promotion techniques are important in salesR.D.S Build Mart20 Days
36DR.R.JEYALAKSHMIA study on customer behaviour towards mutual funds and equity investment was made using a questionnaire. The annalysis from the questionnaire helps the stock broking firm to empower their employees.Eettal Finserv1 month
37DR.S.SANKARConducting Programme on mobilisation of funds from various sources for top level excutives.JP Enterprises Pvt., Ltd.,3 days
38DR. K. MARANTraining Consultant for “Career Guidance programAmalorpove Higher secondary school,Pondicherry
39DR. K. MARANTraining Consultant for “Career Guidance program"Rane TRW1 day
40DR. K. MARANTraining Consultant for EDP training program on “ Change Management ” for NLC New Joining ExecutivesNLC1 day
41SOUNDARAPANDIYAN K5-S implementation for enhanced productivityMaruti Polybags Pvt Ltd5 days
42DR. R.SURESHEstablish market development aims and targets. Identify target market(s), sectors and niches. Design and provide your required monitoring, measurement and reporting systems. Implement your sales development activityManav Packaging Pvt. Ltd.4 days
43DR. R.SURESHIdentification of service requirements. Analysing the existing facilitiesYRM Industries2 days

Corporate Experts On Curriculum Development

S.NoName of the expertDesignationCompany Name
1Mr.B.VijayakumarManaging DirectorPradeep Steels
2Mr.C.K.KumaravelChief Executive OfficerNaturals Salon
3Dr.S.RamakrishnanDeputy General ManagerParle Agro
4Mr.Anto KumarGeneral Manager- HRBlue Star

Faculty on Board

S.NOFacultyCompany
1.  Dr.K.SoundaraPandiyanPradeep Stainless Steel India Pvt. Ltd
Kanor Systems Inc
2.  Dr.B.Venkateswara PrasadCERT Technologies
Venture Lighting India Ltd
3.  Dr.V.SasirekhaMercury Manufacturing Company Limited
Victory Software Solutions
4.  Dr.R.SureshAster Comfort Designs private Ltd
5.  Dr.S.SankarSVS Oil Mills Pvt. Ltd
6.  Dr.V.DhayalanPachaiyappa’s Silks

Consultancy Work

  • Total amount – 5,61,000
Sl.No.Faculty In-chargeDetails of the WorkFunding Agency
1Dr. K. MaranResource Person for Seminar, Social Science Research and importance in Business
Decision making
Department of commerce & financial Studies University of Kashmir
2Dr. K. MaranResource person, Who I am, workshopAPC Mahalakshmi College of women thuthodi
3DR USMAN MOHIDEEN K SSurvey conducted in Chennai city to understand the public perception towards mutual fund. Totally 243 samples are collected and findings were
presented to the company
EETALFINSERV
4Dr. K. MaranResource person, Quality for women leaders, All India Hair and Beauty Association,
Motivation talk
All India Hair and Beauty Association
5Dinesh Kumar SDigital Marketing - Sourcing potential students for
enrolment
MCube Academy
6Dr. K. MaranResource Person for IED, Market & Business
Development Model
IIC & EDC at SSEC
7Dr. K. MaranResource person, No medicines for your stress heart, All India Hair and Beauty Association,
Motivation talk
All India Hair and Beauty Association
8Dr. R.SureshStudy on service requirementsR K Industries
9Soundarapandiyan KMarketing Segmentation
using blue ocean strategy
VNS Automation Pvt Ltd
10Dr. K. MaranSales Promotion of new branded garments at Chennai city -Customer target on youth and higher education students in the campus by
way of Start up culture
Zha Branded Graments, Chennai
11Dr.R.JeyalakshmiCompetitor analysis for a proposed coffee shop was made and helps to build aa business plan for this companyEETTAL BEVERAGES
12Hemanth Kumar VCRM - utilization as a powerful tool for
strengthening customer base.
copier toner enterprises
13Soundarapandiyan KLean Management - Maximizing benefitVani Scientific Equipments Pvt Ltd
14Dr. B.Venkateswara PrasadLG Fashions
15DR V SASIREKHACustomer satisfaction regarding freight forwarding
services and its impact
KSR FREIGHT FORWARDERS LTD
16Mr.K.MURUGANAdvertising campaign is a written report provides an objective campaign analysis, highlights favorable results and identifies areas in which advertising strategy
adjustments are appropriate.
MARUTI POWER CONTROL
17Dr. K. MaranResource Person for Seminar, Understanding self concept
for management student
Department of Management Studies University of Kashmir
18Soundarapandiyan KIdentifying the Market Potential and Opportunities for Real Estate Market in
Sub-Urban areas
Leo Housing Pvt Ltd
19Dinesh Kumar SOptimizing logistics for
effective procurement
Super Sea Foods Pvt Ltd
20Dr. K. MaranResource person , IQ or EQ- Tools for leadership success
in digital era
Refresher Program SSEC
21Dr.S.SANKARTraining on payroll management system for
Administrative employees.
CELEBRITY FASHIONS PVt., Ltd
22Dr.P.VenkateshTo fullfill the company manufacturing requirements its very important to select the best supplier in the market based on the Quality, Price, Prompt delivery and Credit delivery so that there must be unstop output generation and will able to satisfy the Demand of marketMadras Electro Platers
  • Total amount – 7,59,750
Sl.No.Faculty In-chargeDetails of the workClient Name
1Dr. K. MaranResource Person , How to be an
Entrepreneur for Executive MBA
Eastern University srilanka
2Hemanth Kumar VService Quality - attractracting
potential customers and enhacing customer retention.
Skyware Solutions
3Dr. K. MaranResource Person Contemporary teaching methodology for commerce and management
faculty
Center University of Mysore
4Soundarapandiyan KDigital Marketing Strategy for
maximizing potential reach
G M Agencies
5Dr. R.SureshUnderstanding customer needs, Identifiying and sourcing of right merchandise ,planning the right
assortment
PRATEEK RETAILS INDIA PRIVATE LTD
6Dinesh Kumar SSPANCO Model for enhancing SalesVardhamanan Silks Manufacturing Pvt Ltd
7DR V SASIREKHAAnalyse the best practices in
operations management
RSL CONTAINER LINES
8Hemanth Kumar VCustomer Relationship Mangement Strategies - to restric client trunover and enhance
client satisfication.
O' Clock Software
9Dr. R.SureshTarget market identification,
Transportation and warehousing cost
Delite Surgicals
10Mr.K.MURUGANNeural marketing is a commercial marketing communication field that applies neuropsychology. neural processes observed provide a more accurate prediction of population-level data in
comparison to self-reported data.
AACHI MASALA
11Dr. B.Venkateswara PrasadAddressing employees how to
balance bewtween personal and work life as well
Resource Person, Innovative Methods and Social media & Social mediatools for effective
education
JB ENTERPRISES
12Dr. K. MaranResource Person, Innovative Methods and Social media & Social mediatools for effective
education
SSEC
13Dr. K. MaranResource Person , Ethics & social responsibility of graduate studentEastern Univesity
14Dr.V.DhayalanImpart knowledge on stress management for all employees. Gave insight into 101 ways to beat the stress including yoga
session
S.S. Electricals
15Dr.P.VENKATESHStatement showing the items of differences between the cash Book balance and the pass book balance, prepared on any day for reconciling the two balances. A transaction relating to bank has
to be recorded in Cash Book and Pass Book.
Maruthi Power Control
16Dr.V.DhayalanWritten procedure for staff Selection of Sales perssonal for saguntahala silksR.D.S Super Market Pvt. Ltd
17Dinesh Kumar SOptimizing the Transportation
schedule to enhance productivity
Maruti Polybag Pvt Ltd
18Dr.R.JeyalakshmiOne week training on soft skill development was given to employees. the training was mainly focused on telephone etiquettes, early morning wake up practices, time management and self grooming.MK Business Solutions
19Hemanth Kumar VLogistics Management - Optimizing operatiponal efficency through wider
coverage and route scheduling.
Sreelaya transport
20Soundarapandiyan KCreating awareness for Financial
literacy
MCube Academy Pvt Ltd
21Dr. K. MaranImparted training to Deputy Chief Secretary- Personnel and Training, Secretaries, Department Heads and several
senior officials
SLAS
22Dr.S.SANKARTraining on preparation of
payroll for staffs.
K S Blue Metal Pvt Ltd
23DR USMAN MOHIDEEN K SWork life balance techniques and problems for women
employees in the company
WORK LIFE BALANCE
24Dr. K. MaranResource Person, Innovative Teaching Methodology for
engineering faculty
SSEC
25Dr. K. MaranResource Person in Emotional Intelligence for sustainability developmentDepartment of Training and Development South East Province Srilanka(SLAS)
26Dr. B.Venkateswara PrasadManaging emotions will help in improving the quality of work
and interpersonal relations
Vogue Sourcing
27DR USMAN MOHIDEEN K SInsight into concept of 6 sigma. Best Six sigma practices in industry along with video
presentations
Six sigma
28Dr. K. MaranImparted training on Leadership
and Innovation for Goal Attainment
SSEC
29DR V SASIREKHATo Identify the effectiveness of container handling and issues associated involved in itMEENAKSHI CARGO FORWARDERS PVT LTD
30DR V SASIREKHAAnalyse the sloar energy market
potential and tis impact on hydel energy
ELEGANT POWER
31Hemanth Kumar VEngineering students employment competency for their employability skills in self- financing institutions in southern
part of Tamil Nadu
Build Hr Consultants Pvt Ltd
32Dr.S.SANKARTraining on finance for non- finance people in the
organization.
VNS Automations Pvt Ltd
  • Total amount – 8,85,500
Sl.No.Faculty In-chargeDetails of the workClient Name
1Mr.K.MURUGANViral marketing or viral advertising is a business strategy that uses existing social networks to promote a product mainly on various social media platforms.PPP Pharmacuticals Ltd., Chennai
2Dr.S.SANKARConducting Training on showing possitive attitute towards job for employees.SFP & SONS PVt., LTd.,
3Dr. K. MaranResource person – Panel discussion and chairing session for “International Conference on “ emerging global issues and challengesDepartment of commerce, SSS Jain college for women
4SoundaraPandiyan KAmplifying the effectiveness of Brand Promotion strategies adoptedVani Scientific Equipments Pvt Ltd
5DR USMAN MOHIDEEN K SImpart knowledge on stress management for all employees. Gave insight into 101 ways to beat the stress including yoga sessionRELIANCE STEEL CORPORATION
6DR V SASIREKHAEvaluation of small eletric meter reort and its effective functioningITRON SYSTEMS PVT. LTD
7Hemanth Kumar VLogistics Management - Optimizing tranportation schedule for effective resource utilization.Jesus Rajan Traders and Transports
8DR USMAN MOHIDEEN K SElaborated various sources of grievances along with grievance handling procedure. The program conducted for top and middle level employeesRELIANCE TRADING CORPORATION
9Dr. K. MaranResource person for Managerial excellence for business man in the Innovation Entrepreneurship Awareness campDepartment of Production engineering , Sri Sai Ram engineering college
10Dr.P.VENKATESHInventory valuation method evaluates inventories at the economic level. These techniques are of great importance when the prices for acquired units are different. Companies should be aware of the inventory cost and maintain the proper Inventory level.JSR ENTERPRISES, CHENNAI
11Dr. R.SureshStudy on legacy system, Identification of right ERP productIdeal Fastener India Pvt. Ltd
12Dr.R.JeyalakshmiOne week Training given to employees in the field of stress management and time management.Berger's Infra
13Dr. K. MaranResource person for “Career Guidance program” – Vetri padigalPuthiyathalimurai, Hosur
14Dr. K. MaranResource person for Feasibility study in Entrepreneurship Awareness campRam engineering college
15Hemanth Kumar VLabour Welfare Strategies - for contracat labour managementSiva Pack Woods and Traders
16Dinesh Kumar SPayroll Management System Development using analyticsBuildhr Pvt Ltd
17Dr.V.DhayalanMotivatinng employees for better performance R.D.S SUPER MARKET PVT.LTD.
18Dr. K. MaranImparted training program on “Understanding self” for NLC New Joining ExecutivesNLC
19Dr. B.Venkateswara PrasadCouselling for employees forSai Lalith Fragrances
20Dr. B.Venkateswara Prasadboth professional and personal problems to cope up Stress management practices to cope up with the stress to avoid physical, psychologicalSwabs India Pvt. Ltd
21Dr. K. MaranResource person for Feasibility study in Entrepreneurship Awareness camp Department of Computer Science , Sri Sai Ram engineering college
22Hemanth Kumar VCreating Brand Awareness - through outdoor and social mediaNeverest Industries
23Dinesh Kumar SStrategising on Digital Marketing using big dataWeboomba Pvt Ltd
24Dr. K. MaranResource person for FDP – Training for diet lecturergovernment of Tamilnadu, SCERT
25Dr. K. MaranSolar Power Project Implementation and its awareness about individual households and target the results in sub-urban areasMaruti Power Control Systems
26DR V SASIREKHAMonitoring of commodity trending and tax related issues to make wise investment tCHENNAI METAL TRADERS
27Dr. K. Maranengineering management students
28Dr.V.DhayalanAfter Sales Service and support for sustainable developmentSagunthala Silks
29DR V SASIREKHAAnaylse the markt potential and market trends for pharmaceutical businessIMHOTEP PHARMACEUTIC ALS
30Dr.S.SANKARMotivating Lower Level employees by Conducting Motivational Development Programme.CELEBRITY FASHIONS PVt., Ltd
31Dr.P.VENKATESHAuditing is the key parameter for the organisation growth and development based on that the financial performance is to be attained and also helpful for the bedgeting and decision making processMK ENGINEERING, CHENNAI
32Dr. K. MaranImparted EDP training program on “ Change Management ” for NLC New Joining ExecutivesNLC
33Dr. B.Venkateswara PrasadImbibing the leadership qualities to make them as effectve team playersChennai Polypack Pvt. Ltd
34Mr.K.MURUGANSales promotion is a short-term incentive to initiate trial or purchase. Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational customers to stimulate immediate sales.CASTWEL AUTO PARTS PVT. LTD.
35Dr.V.DhayalanSales promotion techniques are important in salesR.D.S Build Mart
36Dr.R.JeyalakshmiA study on customer behaviour towards mutual funds and equity investment was made using a questionnaire. The annalysis from the questionnaire helps the stock broking firm to empower their employees.Eettal finserv
37Dr.S.SANKARConducting Programme on mobilisation of funds from various sources for top level excutives.JP ENTERPRISES PVt., Ltd.,
38Dr. K. MaranResource person for “Career Guidance programAmalorpove Higher secondary school, Pondicherry
39Dr. K. MaranResource person for “Career Guidance programRane TRW
40Dr. K. MaranImparted EDP training program on “ Change Management ” for NLC New Joining ExecutivesNLC
41Soundarapandiyan K5-S implementation for enhanced productivityMaruti Polybags Pvt Ltd
42Dr. R.SureshEstablish market development aims and targets. Identify target market(s), sectors and niches.Design and provide your required monitoring, measurement and reporting systems.Implement your sales development activityManav Packaging Pvt. Ltd.
43Dr. R.SureshIdentification of service requirements. Analysing the existing facilitiesYRM Industries
  • Total number of Consultancy – 17
  • Total number of client organization – 15
  • Total amount – 1250000
S.NoCorporateConsulting titleFaculty nameAmount
1NLC LtdChange management,
Creativity and lateral thinking,
Self understanding
Dr.K.MaranPhase 1- Rs 25,000
Phase 2- Rs 50,000
Phase 3- Rs 25,000
2Honey well electrical LtdProcess re engineeringDr.K.Maran&
T.Praveen Kumar
Phase 1-Rs 50,000
Phase 2- Rs 50000
3Kalvimalar.comSearch engine optimizationDr R.SureshRs 65,000
4Webboomba . digital mediaRevenue generation strategy
Emotional quotient
Dr.K.Maran&
T.Praveen kumar
Dr.K.Soundara pandiyan
Phase 1-Rs 60,000
Phase 2- Rs 60000
Phase 3- Rs 60000
5E-crusaders.comTraining and developmentDr.K.Soundara pandiyanPhase 1-Rs 50000
Phase 2- Rs 45000
6Only coffee Pvt ltdMarket penetration strategyDr.S.Sankar&
S.Dinesh kumar
Phase 1- Rs 50000
Phase 2- Rs 60000
7Pachiappas silks Pvt ltdRetailing strategiesDr.V.DhalayanRs.50000
8Kathir sudhir autoProcess improvement strategyDr.V.Hemanth KumarRs. 65,000
9DSN AutomotiveCompetency mappingMr.K.S.Usman mohideenPhase 1- 70,000
Phase 2- 50,000
10Students podiumProduct developmentT.Praveen KumarRs.35000
11EVA Stalin EducationExtension strategyDr.K.MARANRs 45000
12Western Thomson India Pvt ltdTraining and developmentDr.K.Maran & Dr.S.SankarRs 65000
13SVS Oil Pvt LtdProduct reliability and re engineeringDr.K.MaranRs.50000
14Career Kalvi.inDigital MarketingDr.K.MaranRs 45000
15Chennai Auto Pvt ltdEmployee engagement
Training and development
Dr.V.Hemanth Kumar
Dr.K.Soundara pandiyan
Rs 65000
Rs 60000
Name of the Project/ Endowments, ChairsName of the Principal InvestigatorDepartment of Principal InvestigatorYear of AwardFunds providedDuration of the project
A study on two wheeler accidents and its causes with reference to students in ChennaiDr.V.HemanthKumarManagement Studies201735,0009 Months

Funded Project

  • Total amount of Fund received – 966700
FACULTY NAMERESEARCH PROJECT TITLEORGANIZATION
DR. K MARANDesign And Development Of Assessment Tool For RecruitmentBuild Hr (I) Pvt. Ltd.
DR. B.VENKATESWARA PRASADCustomer Satisfaction Towards Quality Of Banking ServicesCanara Bank
DR.S.SANKARPotential Market Identification For Steel In Tier 2 CitiesPradeep Stainless Steels
DR.V.DHAYALANJob Satisfaction Of EmployeesSakunthala Silks
MR.K.MURUGANAdvertising MediaWebboomba
DR USMAN MOHIDEEN K SEthical Issues In Distribution In Iron And Steel IndustryReliance Trading Corporation
DR.R.SURESHErp ImplementationMercury Manufacturing Industries
DR.P.VENKATESHTechniques For Assessing The Durability Of Small Scale Business OpportunityJsr Enterprises, Chennai
DR.P.VENKATESHThe Effect Of Cost Reduction And Control Techniques On The Performance Of ManufacturingMk Engineering, Chennai
DR.V.HEMANTHKUMARHuman Resource Informaation System DevelopmentCastwel Auto Parts Pvt. Ltd.
DR. K. SOUNDARAPANDIYANRevenue Optimization - Target Pricing ConceptVani Scientific Equipments Pvt Ltd
DINESH KUMAR SMarket Potential IdentificationG M Agencies
DINESH KUMAR SEnd To End Sales TrainingRaja Enterprises
DR.R.JEYALAKSHMIInvestors Behviour Towards Mutual Fund InvestmentsEettal Finserv
DR.R.JEYALAKSHMIInfluence Of Lifestyle Amenities On Upper Middle Class CustomersBergers Infra
  • Total amount of Fund received – 703800
FACULTY NAMEResearch Project TitleOrganization
DR V SASIREKHAReport On Solar Energy For Home SystemsRvr Research Foundation
DR V SASIREKHALogistics Management For Iron Scrap DealersSree Vari Steels
DR. B.VENKATESWARA PRASADEmployee Satisfation Towards Working ConditionsTRW Rane (P) Ltd.,
DR.V.DHAYALANReport On Customer Relations ManagementS.S.Elctricals
MR.K.MURUGANLogistics Mangement For Automation ProductsMaruthi Power Control Systems
DR USMAN MOHIDEEN K SIncreasing Effectiveness Of Virtual WorkplaceWebboomba
DR.R.SURESHERP ImplementationMugi Homecare
DR.P.VENKATESHFinancial Problems And Survival Strategies Of Small Scale EnterprisesCastwel Auto Parts Pvt. Ltd.
DR. V.HEMANTH KUMARLogistics Mangement And Pricing StrategiesJesus Rajan Traders And Transports
DR. K. SOUNDARAPANDIYANAdoption Of Lean Management For Enhanced ProductivityMaruti Polybags Pvt Ltd
DR. L. ARUNACHALAMStudy On Skill Enhancement Platform For Under Graduate EngineersJayam Academy
DINESH KUMAR SProspect Identification Using Data AnalyticsWeboomba Pvt Ltd
DR.R.JEYALAKSHMIOnline And Offline Marketing StrategiesEettal Food And Beverages
  • Total amount of Fund received – 606900
FACULTY NAMERESEARCH PROJECT TITLEORGANIZATION
DR V SASIREKHACorporate Social Responsibility Activities Of AmulCBS Pvt. Ltd., Saidapet
DR.S.SANKARRetention Of Labource Force In Washing UnitCelebrity Fashions Pvt., Ltd
DR.V.DHAYALANJob Stress Of Employees In Sales And MarketingRDS Group Of Companies
DR.V.DHAYALANScrap Reduction And Scrap Maintenance In Manufacturing ProcessMadras Electroplatters
MR.K.MURUGANThe Relevance Of Sales Promotion To Business OrganisationsAachi Masala Pvt Ltd.
DR USMAN MOHIDEEN K SRetention Of Employees In ManufacturingReliance Steel Corporation
DR.P.VENKATESHStrategies To Reduce Arbitration Stress For Stock BrokersBMA Wealth Creators
DR. V.HEMANTH KUMARService Quality And Customer Retention StrategiesSkyware Solutions
Dr. K SOUNDARAPANDIYANAwareness Creation Of Financial Instruments For NgosMcube Academy Pvt Ltd
DINESHKUMAR5s Strategy ImplementationMercury Fashions
DR R JEYALAKSHMIEmployee Expectations About Salary In Data Entry FieldMK Business Solutions
DR R JEYAALAKSHMIHospital ManagementShadithya Hospitals